About the Role

We are looking for a Business Development Lead – Market Expansion to support our growth in Indonesia.
This role is ideal for a hands-on sales leader with experience in agency-based, MLM, or insurance distribution models, who is confident in building large teams, opening new markets, and representing the company externally.

You will play a key role in:

• Expanding sales networks

• Developing new branches

• Managing and growing large teams

• Acting as a bridge between local operations and Mandarin-speaking stakeholders

Key Responsibilities

Market & Business Expansion

• Identify and develop new market opportunities and potential branch locations

• Support the setup and initial operations of new branches or sales hubs

• Build strategic relationships with key partners, community leaders, and stakeholders

Business Development & Partnerships

• Drive partnerships and collaboration opportunities to accelerate market penetration

• Represent the company in meetings, events, and external communications

• Support negotiations and relationship management with Mandarin-speaking partners or principals

Communication & Reporting

• Act as a communication bridge between local teams and Mandarin-speaking stakeholders

• Provide regular updates on market progress, team growth, and sales performance

• Share market insights and recommendations to support management decisions

Requirements

Must Have

• Fluent in Mandarin and English (spoken & written)

• Proven background in sales, business development, or distribution, preferably in:

  • MLM

  • Insurance

  • Agency-based sales organizations

• Experience managing large teams or networks

• Strong communication, leadership, and public-relation skills

Nice to Have

• Experience opening or scaling new branches / markets

• Background in B2C sales, community-based selling, or field sales

• Basic understanding of operational and financial performance metrics

• Prior experience in e-commerce/digital platform is a plus